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• PRO

  Gary RK February 15, 2011 at 10:34am

  Hi, try these threads first, they may help:

   

  http://www.landscapejuicenetwork.com/forum/topics/best-time-to-drop...

   

  http://www.landscapejuicenetwork.com/forum/topics/leaflet-droppingi...
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  Chris Auld February 15, 2011 at 1:06pm

  I use high quality, full colour, gloss, card flyers from solopress and get approximatley a 3% return. We deliver them from mid march up until mid October, theres no point during the winter as i get less than 0.5% return. The majority of the jobs i get from flyers are small ones, mainly one-off grass cuts, hedges, etc. although i have got a few landscaping jobs in the past. Personally i do think it is worthwile delivering flyers, but not as a main source of advertising. I keep it for when work is slack or we get a cancellation (gives the boys something to do). For it to be profitable you dont want to be paying any more than 2-3 pence per flyer.
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  David Cox February 15, 2011 at 4:14pm

  about 1.5% response for a good leaflet and 0.5% for a bad leaflet design (from experience).

  Jobs are typically small one off tidies - and a few fence repairs due to the wind.

  I've got about 2k fliers left - and aim to drop them in 200 or so batches between jobs. Once their gone Im not going to bother as Local Mag adverts produce more, higher quality jobs - and £ for £ about 5x more effective. And thats not factoring in my hours hitting the pavement.

  I do suppose different approaches work for different people, and areas. Ive found big houses / wealthy areas produce 0% response as everyone targets them and they are usually spoken for by what I must admit, are usually very competent competition.
  • 

    David Cox > David Cox February 15, 2011 at 6:52pm

    funny - out of thousands delivered now, not seen a single dog in a garden, bus the amount of muck I've stepped in beggars belief.
    • PRO

      Paul @ Ashgate Garden Care > David Cox February 15, 2011 at 7:32pm

      When I started out I used flyers, but always didn't put them in houses that had poo in their front garden.
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        David Cox > Paul @ Ashgate Garden Care February 15, 2011 at 9:38pm

        Im lucky so far... the only customer with a dog so far cleans up, never had to remind! As for leaflet poo... always on the way out, its like it sneaks in underfoot just to make sure I know...
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  phil smith yewtreelandscapes.com February 15, 2011 at 10:22pm

  may be this is what people use the flyers for, cleaning up that dog poo
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  Benjamin O'Neill June 21, 2011 at 1:57pm

  hi Guys i use laminted leaflets that i drop through the letterbox then pick them up within 38hours this way gives me chance to speak to the client i get on average two jobs per street.

  Benjamin O'Neill

  

  www.oneilllandscapers.com

  01492593906/07831457557
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  Chris Auld June 21, 2011 at 4:55pm

  What do you mean you pick them up within 38 hours?
  
  Benjamin O'Neill said:

  hi Guys i use laminted leaflets that i drop through the letterbox then pick them up within 38hours this way gives me chance to speak to the client i get on average two jobs per street.

  Benjamin O'Neill

  

  www.oneilllandscapers.com

  01492593906/07831457557
• 

  David Cox June 21, 2011 at 7:18pm

  If this is what he's doing, I know of a Tree surgeon in North Leeds who did / is doing this on very thick laminated card, inbetween cold calling for work with anyone whos garden has a decent sized tree in it. Im very dubious about the image this may give across, however I suppose it maywell be area and person dependant.
  
  ROWLY HILL said:
  

  I'd like to know as well Chris - are you doing a Kleeneze type drop - "if you're not interested please put my flyer out so I can collect it"?

  Is that how it works?
  
  Chris Auld said:

  What do you mean you pick them up within 38 hours?
  
  Benjamin O'Neill said:

  hi Guys i use laminted leaflets that i drop through the letterbox then pick them up within 38hours this way gives me chance to speak to the client i get on average two jobs per street.

  Benjamin O'Neill

  

  www.oneilllandscapers.com

  01492593906/07831457557