hi guys new to this sight just been scrolling thru this sight for about 2 hours lol sad i no but its a Sunday nothing better to do.
the problem I'm having is i became self employed about a year ago and really enjoy it actually making money for your self and you've got your own time etc no set routine.
I'm having trouble finding work i can't seem to get any anywhere I'm on every website you can imagine MyBuilder, rated people, MyHammer etc. got my own website which is www.dcg-maintenance.co.uk wich is advertised using google Adwords I've got my own business cards which are handed out everywhere about 3000 in total next week i will be in the local paper etc.
me and my uncle have just started doing it together well that was the idea anyway
we've got a lwb high top transit and a Astra van for the smaller jobs. between us we've got every tool you can imagine everything Stihl so its all top quality gear but the work just isn't coming in at all
I've done a college course in civil engineering and also studied at Nottingham Trent university in civil engineering so that helps with concreting fencing decking drives etc with levels and drainage if you get me
just wondered how you all got so much work etc are we advertising wrong etc I'm open to any suggestions you have anything at all
i seem to think one of the problems is my age which is 22 but now my uncle is with me that helps a bit
any ideas would be nice as only had a bit of fence work in weeks which is deal with the wind lol
thanks Daniel at DCG
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It may be worth joining Derbyshire County Council's Trusted Trader Scheme as it will pay for itself in one job.
Keep plugging away as at this time of year you'll probably be relying on your customer base for most of your winter work.
john grass roots home and garden said:
To me the point of a flyer is to generate leads, maybe you need a couple of different flyers for the different aspects of the job.
On my flyers I also have my web address this is to reassure the customers that I am reputable and can be contacted , as already said I would include a landline number on flyers, and a contact address as well as phone numbers on website, otherwise might be interpreted as you would be difficult to find.
Definetly do not include prices, customer likely to use them with other contractors to say can you beat this, then it is easy for them to undercut you by not be quoting on same level of quality as yourself.
Key is to get in front of potential customer, I like the photos of your previous work.
As already mentioned it would be worth having different pages for different aspects of your work and you could tie this into google adwords pointing customer at page relevant to their needs.
I would agree that enquiries should pick up from now onwards as weather improves, keep plugging away the more active you are the more leads will come your way.
I had similar issues last year when I was going through the startup phases; Especially the age related issue, as I'm now 25, was 24 at the time, see this link:
http://www.landscapejuicenetwork.com/forum/topics/age-as-a-barrier-...
One thing I have learnt about that is that its how you come over - When meeting new people, especially older than me, I often can loose my train of thought - I've learnt to control that.
The second thing I learnt was that the people who did insinuate age as a reason not hire, all fitted into whats called the "time wasters" category - They seize on any reason to not admit they dont want to pay more than £5 - £10 a visit for their Garden.
I also suggest this discussion:-
http://www.landscapejuicenetwork.com/forum/topics/new-starter-looki...
As for advertising - We found simple leaflets with Landline Number and keeping to advertising just maintenance got 2.2% response rate, the general purpose ones we used before got us less than 0.5%/
Hi Daniel
Agree with the good advice here so far. There is loads of more useful info on here under the Marketing and Advertising discussion categories - everything from leaflets to websites and SEO. Also free methods such as Google Places - are you listed?
It does take a while to build up a customer base and the referrals that come from this - and as others have said, coming out of winter, things should pick up soon. Try to aim for on-going regular maintenance contracts that will help cash-flow, as well as the one off jobs. Price accordingly (and agree, don't put prices on your website).
Age shouldn't matter if you do a good job. But, looking at your profile (unless you are counting your uncle's skills and experience as well as yours) - how did you get to be a qualified tree surgeon, garden designer, landscaper and all the rest of it at age 22?!
I would agree with Gary on the quality and feel of your promotional material. And I do wonder if you should focus your business into the main areas you wish to work and which there may be a market for in your area - have you researched demand and competition? Play to your strengths. At the moment you are rather giving the impression you may be jack of all trades...
Good luck!
Your feedback comments are all from one-off handyman jobs. Have you got any regular maintenance clients?
You should change that feedback page. It is not feedback as such, it should be 'testimonials'. The format looks crap and I think you should lay out some proper tesimonials that you type in yourself to make them look smart. Usernames on ratedpeople don't sound like real people, Mr Smiths, if you know what I mean.
In essence, I feel you should smarten up the whole suite of communications a bit, think of yourself as more professional, not handymen. Consider your services to be well-paid and professional, highly skilled and thorough.
Don't forget clients can and will find pages on this website when they enter your business name on google, so every time you put a post on here make sure it's written/spelled properly. Sounds silly, but it is one thing that stops me hiring a tradesman!
Certainly agree with the mixed messages coming over on the website-also maybe you should call yourself something which identifies what you do-DCG maintenance could be anything.In my (limited) experience, a lot of customers won't initially look past the name !
Maybe have a read of Paul Powers book "How to start your own Gardening Business".
Key is to put yourself in your customers shoes all the time-try to see things from their perspective.
Stick with it and be positive, enthusiastic and cheerful and you'll be fine.
You need an address on the contact page
you need an about us page
change the feed back page to a customer testimonial page and remove the myhammer details
get more photos, a good photo is worth a 1,000 words
add more text to each page, search engines need text to find your site
take the text off the page saying "we will try to beat any other quote"
this is up to you but you won't be found at google via a search other than by family and friends with the current format of your website as no one will type at google "dcg-maintenance"
I agree with Mark stay positive upbeat and focused on what you want to achieve and it will come to you in the end
Mick Gammage said:
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