Founded in 2008. The Landscape Juice Network (LJN) is the largest and fastest growing professional landscaping and horticultural association in the United Kingdom.
LJN's professional business forum is unrivalled and open to anyone within within the UK landscape industry
LJN's Business Objectives Group (BOG) is for any Pro serious about building their business.
For the researching visitor there's a wealth of landscaping ideas, garden design ideas, lawn advice tips and advice about garden maintenance.
Replies
Your LJN business page can be a powerful business tool if managed and maintained properly.
You'd have to be in an industry where social media was the first place clients look for you, and we certainly aren't!
Perhaps the question should be "will a website ever replace your company's visual presence and corporate image, i.e. van signage and uniforms".
I don't have a website. I get plenty of business by word of mouth, more than I can handle at times, and so can't really justify paying out for a website that I don't really need. I did set up a Facebook page for the business though and within 3 weeks of setting it up had my first job from it.
Depends on the quality of the existing website - I don't have one; as with Chris I've got enough through my Facebook page, it is as interactive as a webpage,my customers message me on it and I can target market when required.
I think everyone has a point and social profiles certainly have a place. People might as well stay with a Facebook page if its just to interact within their circles. A basic website with contact details is much of a muchness to a facebook page. You can even add your facebook address to business cards and leaflets etc.
Where a website will surpass any social page is if its targeted and optimized for local services and relevant search terms. This is really not necessary for small business not set up to handle this many new leads,its more for taking business's to the next level. There are 1000's of people searching each month for local tradesman and very few use social as a search tool.
We have many social profiles and they are great for keeping your name in front of people, but in one of our landscaping business's where we employ 12 people the website and local traffic is the biggest producer of new work by far.
"Interesting" infographic from Sage
Facebook, LinkedIn and Twitter all have a different set of dynamics to LJN or a dedicated business website.
If a client uses a search engine to hunt for a landscaper or gardener then there's every chance that LJN will be ranked higher in SERPS than an individual poorly SEO'd website.
Yeah I agree Phil, in essence their LJN page would be hijacking the authority and allowing their page to climb for the domain authority only.