Blog help.

I've found the LJN blog to be a really good medium, with subsequent call back from potential clients. As such if I were to tackle your problem, (bearing in mind there are more internet canny people on the site), it would be as follows.

Title - 'Fencing in' (County name - only one), in same title - 'choosing the right fence for your garden'.

Then blurb; ''Due to the nature of the soils in '(the said county', which are mainly alluvial and as such subject to a greater need for structural support, it is essential that straining is secured more strongly than in other regions in the UK where the soil structure differs. etc.,''

In my opinion, the more academic, and as such more like a training manual for budding fencers, it reads, the more it will appeal to the more higher brow, (wealthier) clients or indeed those who wish they were (wealthy but through their own means).

The more links by way of highlighting and linking to text words as possible, particularly with the local authority website or quangos, the better.

This would be best as a secondary blog to what Keith suggests and as such will seem like a thread on your home page blog on here. ie 'Here I am' then 'I know what I am talking about'

Replies

Keith Barker March 5, 2010 at 11:23pm

I'd do it like a press release.

Choose a succinct headline.

Para 1 would be something like "Ouzel Landscapes has been named as an/the approved installer for The Fence Doctor in the Beds and Herts area."

Para 2 would explain who/what The Fence Doctor is.

Para 3 would explain who Ouzel Landscapes are, and why they were chosen.

Para 4 would be a quote from yourself "Kieran Ray, owner of Ouzel Landscapes, said 'I am proud to be named... etc'." Also include a quote from The Fence Doc if you have one.

End with contact info and web addresses.
Kieran Ray March 5, 2010 at 11:26pm

Your a star Keith! That could just be the way I go!

Keith Barker said:
I'd do it like a press release.

Choose a succinct headline.

Para 1 would be something like "Ouzel Landscapes has been named as an/the approved installer for The Fence Doctor in the Beds and Herts area."

Para 2 would explain who/what The Fence Doctor is.

Para 3 would explain who Ouzel Landscapes are, and why they were chosen.

Para 4 would be a quote from yourself "Kieran Ray, owner of Ouzel Landscapes, said 'I am proud to be named... etc'." Also include a quote from The Fence Doc if you have one.

End with contact info and web addresses.
Pip Howard March 5, 2010 at 11:32pm

I've found the LJN blog to be a really good medium, with subsequent call back from potential clients. As such if I were to tackle your problem, (bearing in mind there are more internet canny people on the site), it would be as follows.

Title - 'Fencing in' (County name - only one), in same title - 'choosing the right fence for your garden'.

Then blurb; ''Due to the nature of the soils in '(the said county', which are mainly alluvial and as such subject to a greater need for structural support, it is essential that straining is secured more strongly than in other regions in the UK where the soil structure differs. etc.,''

In my opinion, the more academic, and as such more like a training manual for budding fencers, it reads, the more it will appeal to the more higher brow, (wealthier) clients or indeed those who wish they were (wealthy but through their own means).

The more links by way of highlighting and linking to text words as possible, particularly with the local authority website or quangos, the better.

This would be best as a secondary blog to what Keith suggests and as such will seem like a thread on your home page blog on here. ie 'Here I am' then 'I know what I am talking about'