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I'm surprised it's taken Tichy so long to work out that young people think that gardening is for old people, not much has changed there.
Link works for me Rich
Richard Boyd said:
I've no idea what he's talking about. There are natural cycles in every profession and our peeked with DG and his OTT work. Planting wise Prairie Planting was the last big movement and in the UK most gardens can't incorporate that style of planting, so it never made any real impact.
Where are the new products, who are the leading stars in softscaping & hardscaping... I get companies approaching me with their latest whizzy ideas and we spend time with them offering advice and helping out...they all fizzle out.
Show me the money and I'll show you the way forward, as things are I think that the industry is in a stagnant phase.
Given that the Chelsea Flower show is hardly an indusrty exhibition, but more a part of the Sloane season with Henley, Wimbledon and Ascot, I really can't see it making any difference to the average 16-year-old thinking of doing a C&G in gardening if it were to disappear tomorrow......
The Telegraph. Like the Daily Mail, but frightening and mis-informing a more wealthy market. :-)
Agree with Paul regarding Chelsea, young people are more likely to tune into TV, and what representation do they see of gardening on there? I respect and enjoy watching Gardeners World or Love Your garden etc. but I didn't when I was a teenager. If the TV companies were willing to take more risks and present the industry in a more exciting and youthful way that might attract a different audience. It's just the tip of the iceberg but it would be a start.
My first job was in a garden centre, and we stopped every Friday afternoon to sit around the radio for Gardener's Question Time. That was 19884, and I've missed very few GQTs since then.
How many of us are still learning something every week on our walkmans, at around 15:00 every Friday? TV gardening shows are not a patch on the radio version.
I suppose in every generation , there are few addicted that started at non age and will just struggle to move away of horticulture. As for a mass I really wonder and let me know what you think about that, I found too that 75% of our customers are over 55 and rest are trade customers 15% and youngsters . ( selling online to the public and trade). My wonder is weather it is the money issue ,
Many of the 55+ have more than enough and can afford time and money to invest/enjoy in their garden.
While many younger people of this generation still have to battle to save enough for first property
I read somewhere that last year average age of first time buyers was 39! ( sure it is average
but i think it mentioned that is the highest age in history!) .
It can also be time issue as i think years ago the rate of people that worked 37 hrs a week was higher than these days. That kind of leisure surely helps to develop hobbies etc .
It will be sad if will be less beautiful gardens in the UK , as the nation is well known for the gardening skills that seems many have and i hope that at least when young generation will grow they will have more time for gardening interest.
All that are just thought and i might be wrong... so please no trying to heart anyone and of course it is all on very general say