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PRO

Interesting move by Which?

Which.pdf

It seems they have opened a new level in their Trusted Trader scheme, that of - "Member Approved, but not Vetted Contractor" - offering it free of charge if you are already listed on Which? Local (behind their paywall) Vs the £600+ Trusted Trader Scheme in front of their paywall.

Must say, I'm getting very confused by all these schemes, along with the Lead Generation sites.

I wonder what the Public will make of it ?

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  • PRO

    I'm a bit confused by this. 

    Doesn't this dilute the status of the vetted Which? Trusted Traders member?

  • Hi Gary - it's a good question you ask about what the public think about lead generation sites.

    I myself run something similar but without all the fees for members so have a little insight to this.

    From what I have seen over the last two and half years is even though more of the 'trade directory' sites have popped up it hasnt had a big impact on how people hire trades. They still go down the same route:

    - Personal network first

    - Google second

    The market is very segmented at the moment and I feel a lot of learning left still to do to make it work for the members and the public.

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