Instant Bloomers Unearthed

Young Brits creating new generation of non-gardening gardenersA new generation of ‘instant bloomers’ have been identified – young Brits who are enthusiastic yet lacking basic knowledge when it comes to gardening.According to new research out today, in comparison to older generations over twice as many of today’s young Brits are getting into gardening before the age of twenty. However, almost nine in ten of them (87%) are unable to identify a hoe, and more than four-fifths can’t recognise the Latin name for a sunflower (Helianthus Annus). Furthermore, nearly half (47%) have more than a seed of doubt in their mind when it comes to saying what a perennial is (a plant that can live in all seasons for more than 2 years).Despite their keen green fingers - only one in ten (14%) would regard gardening as a hobby. Instead nearly four-in-ten of 25-34 year olds with any outside space to enjoy admit they would more likely to be found in it with a glass of wine in hand than a gardening tool, while more than half of 16-24 year-olds prioritised shopping over gardening.This new generation of non-gardening gardeners want to see instant results for minimal effort. Overall, more than a third (37%) want their gardens to look nice without having to put in the hours according to the survey by Scott’s MiracleGro.However nearly nine in ten (87%) agreed that they would use one plant above another if they knew it would save time and money. So while the zest for gardening is there, a lack of basic knowledge could be stopping many Instant Bloomers from fulfilling their gardening potential.If this sound all too familiar, to help get you started in the garden here is some of the Latin ‘lingo’: when it comes to plant names:Foxgloves - Digitalis purpureaDaisy - Bellis perennisIvy - Hedera helixRubber plant - Ficus elasticaOak - Quercus roburSunflower - Helianthus annuusSpider plant - Chlorophytum comosumAubergine - Solanum melongenaDandelion - Taraxicum officinaleSilver birch - Betula pendulTo help get Britain blooming a new online forum has been set up at www.lovethegarden.com.
★
★
★
★
★
Votes: 0
E-mail me when people leave their comments –

Comments

  • Leo. Thanks for this post - the stats were really interesting. Disheartening in terms of the lack of knowledge, but possibly indicating that there's opportunity out there for professional gardeners.
  • Interesting. Mrs B comments that she's finding that in general our nieces/nephews and their friends (in their twenties) are either looking for low maintenance gardens - encouraging for the hard landscapers amongst us - or are going the other way, and as part of their 'green' conscience are looking to grow their own veggies. Perhaps there's hope yet?
  • I think the idea is that while the younger generation wants the beautiful garden the lack of knowledge could potentially prove a problem, hence the quick fix approach. Whether or not the level of enthusiasm for the ‘have a go’ gardener is maintained remains to be seen.
This reply was deleted.

You need to be a member of Landscape Juice Network to add comments!

Join Landscape Juice Network

Open forum activity

Piers Dixon replied to Piers Dixon's discussion Advertising garden maintenance services
"Thanks for your response. Have you actually tried this??"
15 hours ago
trimmora updated their profile
16 hours ago
Fusion Media posted a blog post
After 26 years at Radley College, Adam King has seen grounds management evolve dramatically. Weather patterns have become less predictable, playing surfaces are under greater pressure than ever, and flexibility has become one of the most valuable…
yesterday
Fusion Media posted a blog post
GroundsFest has welcomed Christina Walker to its sales team as preparations continue for the 2027 exhibition.Christina joins the award-winning team with an extensive background in publishing and exhibitions spanning more than two decades. She began…
yesterday
Fusion Media posted a blog post
When freezing temperatures threaten the pitches at Forest Green Rovers FC, speed is everything. Protecting the stadium and training ground with frost covers can be a race against the weather, but thanks to Kress battery-powered blowers, the club's…
Thursday
Fusion Media posted a blog post
The GroundsFest Academy has confirmed TLS as its newest Platinum Sponsor, adding further industry strength to the Academy's range of sponsors and partners as it continues to expand its training offering for the groundscare sector. The sponsorship…
Thursday
Peter sellers replied to William Baker's discussion Winter Services
"Hi William, I would avoid working as a sub contractor if you can. Yes they will not pay a realistic rate as they will try to keep their profit as high as poss, in my experience getting paid was always an issue. We had a long and profitable…"
Wednesday
Billybop replied to William Baker's discussion Winter Services
"Thanks William, yes a bit like being a retained fire fighter I suppose. Monthly payments for a 12 month contract, knowing that worst case scenario only 6 months or so might require visits. Which could be very few and far between, or more numerous…"
Wednesday
William Baker replied to William Baker's discussion Winter Services
"Hi Richard, thank you for your reply. I've not approached either of these companies as yet, would you suggest Outco and Nurture are good companies to contact, and do you have any experience with either?"
Tuesday
William Baker replied to William Baker's discussion Winter Services
"Hi Peter, thank you very much for such a detailed response, and I'm sorry to hear of your ill health, I do hope you are well. Both of my existing clients that I'm looking to bring on board should be manageable, so they can hopefully help me to dip…"
Tuesday
William Baker replied to William Baker's discussion Winter Services
"Hi Billy, that's a really good idea, even if the contracts are a mix of 'subsciption' and ad-hoc, it at least covers the expense in a worst case scenario. "
Tuesday
Billybop replied to Rob's discussion Best professional battery hedge trimmer at present?
"Hi Tim i wear basic disposable ear plugs with either model if using for any extended period... not so much the volume per se, but it takes the edge off that irritating metallic sound... I think these are being sold for below cost, but heart warming…"
Tuesday
Tim Wallach replied to Rob's discussion Best professional battery hedge trimmer at present?
"My 130T arrived and was tested today.   It certainly runs fast...the high motor noise is slightly irritating compared to the rumble of the 130R though.  I've got used to working without ear defenders.    Planet tool owe you a finders fee."
Tuesday
Matt updated their profile
Nov 1
Matt posted a discussion
Morning all,I’m Matt from That Pond Guy, a specialist pond maintenance company based in Burham, Kent. I’ve just joined LJN and thought I’d introduce myself.We cover Kent, London and the wider South East, looking after everything from garden wildlife…
Nov 1
Matt is now a member of Landscape Juice Network
Nov 1
More…