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KAR UK has announced the appointment of Oliver Paton as Area Sales & Accounts Manager for Southern England and South Wales, further strengthening its regional support and customer-facing expertise.

Oliver joins the team with over eight years’ experience across irrigation, water treatment and filtration, bringing with him a strong understanding of both the technology and the practical demands faced by customers operating in the field.

“I’ve been working in irrigation and water treatment for a number of years now, so the industry itself is very familiar to me,” Oliver explained. “I understand how systems are put together, how different components work together, and, most importantly, how they’re used in real-world applications.”

Having worked closely with products from the KAR portfolio for several years prior to joining the company, Oliver is already well placed to support customers from day one.

“I know the products, I’m used to selling them, and I’ve dealt with many of the people who are using them,” he said.

31084550854?profile=RESIZE_584xIn his new role, Oliver will act as a key point of contact for customers across Southern England and South Wales, offering technical guidance, product advice and tailored solutions.

“A lot of the focus in the first six months is about meeting people and making myself known,” he said. “I want to be that first point of call – offering assistance and advice and working closely with the wider KAR team to make sure customers get the best solution for their needs.”

Oliver’s background in delivering bespoke and turnkey projects is expected to be a major asset, particularly as systems continue to become more advanced.

“Technology has moved on massively,” he added. “It’s about understanding the application and matching the right solution to how it’s actually going to be used.”

With KAR’s extensive product portfolio, Oliver is confident he can help customers navigate those choices.

“Meeting people, understanding their challenges, and putting together solutions that really work for them is what I am really looking forward to.”

Outside of work, Oliver enjoys spending time with his young family and playing rugby.

KAR UK looks forward to welcoming Oliver to the team and supporting customers across Southern England and South Wales with his experience, insight and hands-on approach.

For more information, please visit www.karuk.com

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