Forum

Replies

• PRO

  Stuart @ Eco Garden Maintenance May 22, 2014 at 12:41pm

  Place names in the title can be useful for google picking it up in searches if you get a website. I prefer names without names in but that is just me.
• PRO

  Gary RK May 22, 2014 at 12:47pm

  Hi Ashley, I suggest it depends on your target market(s)

  Personal names work well for residential services as the client often buys the 'person'. However, many do go on to grow with additon of "& Sons' or "& Co"

  Local names works well for just that, but may limit you if you expand or need to move

  Specific names, ie "XYZ Lawn Care" focuses your market place and subsequent penertration, so can be good and bad.

  Quirky/Tongue in cheek names can work, but can have unexpected consequences, may also 'age' and may not go down well for commercial clients.

  Good generic names are best, alluding to the marketplace you wish to work in (ie XYZ Landcape Services'.

  Now, what "XYZ" should be is a whole 'nother game ;-)

  Look for something that trips off the tongue well, is easy to remember & spell...and you can 'visualise' in print/graphics.
• 

  Colin Hunt May 22, 2014 at 1:08pm

  I agree with your comment re 'Quirky/Tongue in cheek names' - definately an age thing tho!
  
  Gary RK said:

  Hi Ashley, I suggest it depends on your target market(s)

  Personal names work well for residential services as the client often buys the 'person'. However, many do go on to grow with additon of "& Sons' or "& Co"

  Local names works well for just that, but may limit you if you expand or need to move

  Specific names, ie "XYZ Lawn Care" focuses your market place and subsequent penertration, so can be good and bad.

  Quirky/Tongue in cheek names can work, but can have unexpected consequences, may also 'age' and may not go down well for commercial clients.

  Good generic names are best, alluding to the marketplace you wish to work in (ie XYZ Landcape Services'.

  Now, what "XYZ" should be is a whole 'nother game ;-)

  Look for something that trips off the tongue well, is easy to remember & spell...and you can 'visualise' in print/graphics.
• 

  Ashley Meredith May 22, 2014 at 2:55pm

  
  
  Gary RK said:

  Hi Ashley, I suggest it depends on your target market(s)

  Personal names work well for residential services as the client often buys the 'person'. However, many do go on to grow with additon of "& Sons' or "& Co"

  Local names works well for just that, but may limit you if you expand or need to move

  Specific names, ie "XYZ Lawn Care" focuses your market place and subsequent penertration, so can be good and bad.

  Quirky/Tongue in cheek names can work, but can have unexpected consequences, may also 'age' and may not go down well for commercial clients.

  Good generic names are best, alluding to the marketplace you wish to work in (ie XYZ Landcape Services'.

  Now, what "XYZ" should be is a whole 'nother game ;-)

  Look for something that trips off the tongue well, is easy to remember & spell...and you can 'visualise' in print/graphics.

  
  
  Thanks Gary,
  
  This is going to take me some time I think :(.
• 

  Helen Reeley May 22, 2014 at 3:57pm

  Hello Ashley

  I implore you not to use initials, for example AM Lawns...it shows such a lack of imagination & creativity. So very often seen round here is PS Decorating Services or similar...I mean really? PS must be scared of his/her name is what I think when I see this sort of signage.

  Who buys your services? Males or females? Gorgeous Grass & Heavenly Hedges would catch my eye any day ;-)

  Best-Helen
• 

  Colin Hunt May 22, 2014 at 4:30pm

  Oh dear, I've had it wrong for the past 38 years. Who buys our services? People who want US, have seen our work or have been recommended. If you are good at your job and are conscientious, you will not be short of work and the name or change of name will not mean a jot.
  Colin – C H Landscapes
  
  
  Helen Reeley said:

  Hello Ashley

  I implore you not to use initials, for example AM Lawns...it shows such a lack of imagination & creativity. So very often seen round here is PS Decorating Services or similar...I mean really? PS must be scared of his/her name is what I think when I see this sort of signage.

  Who buys your services? Males or females? Gorgeous Grass & Heavenly Hedges would catch my eye any day ;-)

  Best-Helen
• 

  Andy Kenney May 22, 2014 at 5:16pm

  Hi Ashley - I am a believer in at my level (mainly OMB maintenance) saying where and what. So I am Denbighshire Gardening Services. It is just my opinion but I prefer it to Andy Kenney Gardening Services or words of that theme. Customers initially want to know 'what' and 'where', they will work out the 'who' bit when they meet you at initial quote.
  Alternatively, you could try and coin a catchy title, 'Utopia Gardens', 'Go with the Mow' or something like that. Not for me but everyone has a different view.
  If you are stuck, let me know your location and i'll try and offer a couple for you, based on you looking to do lawn and hedge work.
• 

  phil@gardenchief.co.uk May 22, 2014 at 5:24pm

  Www.ashleygardenmaintenance.com
  
  Www.meredithgardens.co.uk
  
  Both available.
• PRO

  Gary RK May 22, 2014 at 5:30pm

  A quick extra (prompted by Phil's post), whatever you go for ensure you can get the URL you need AND you should registered the Ltd Company name (and leave dormant) in case you decided to go Ltd at a future date.

  Nothing more frustrating than find you can registered as a LtdCo the name you've been using for years.

  I think it costs a mere matter of pounds to registered the LtdCo and to submit yearly dormant accounts
• PRO

  Andy May 22, 2014 at 7:01pm

  Mine became Andrew Young garden maintenance by default. I had chosen Beautiful Gardens but my early customers described me on referrals as Andrew Young who does garden maintenance. So although strictly speaking my company is Beautiful Gardens I am known as and now advertise as Andrew Young Garden Maintenance. However as I expand and take on more design, modification and restoration then who knows?
  
  I suppose what I am saying is that you can over think the name. Use the ronseal method "it does what it says on the tin", as most of our business is based on referrals it's more about your work than your company logo.