Founded in 2008. The Landscape Juice Network (LJN) is the largest and fastest growing professional landscaping and horticultural association in the United Kingdom.
LJN's professional business forum is unrivalled and open to anyone within within the UK landscape industry
LJN's Business Objectives Group (BOG) is for any Pro serious about building their business.
For the researching visitor there's a wealth of landscaping ideas, garden design ideas, lawn advice tips and advice about garden maintenance.
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I'm happy to spend time on doing this should there be enough people interested, after all most of the info is already there in the threads and blogs.
I get on with it, keep details as sparse as I feel comfortable with. Saves them picking at the cost, deciding they can do bits of it themself and generally interfering in my work. If they are happy with my set price they get the outcome they expect, everyone is happy.
I don't like the idea of offering out information sheets on the internet. There's something patronising about it, and it devalues our work. You know best and work hard for the information/knowledge...don't dish it out to anyone with a broadband connection,
"I regard a skill as an economy of means, a skilled man will do a job efficiently, use the minimum of effort and take less time than someone tackling the same task lacking skill"
Regarding engineering someone said,
"An engineer will do a job for ten bob that any fool can do for one pound ten shillings" (a fairly recent quote).
The point both of these quotes is if you have a skill it has value, it is this value in the skill that you have that you need to sell.
You have the skills, are the expert, you need to identify the value in that expertise and experience, then sell those benifits of these skills to your customer. You are not really selling your services to your customers but the benefits of these services. For instance you may be giving them more time to spend in their garden not on it, you may be increasing the value of their property but you are not just cutting their grass.
The benifits of my products to the trade is they save them time, I am not only selling them a product but selling them time to do something else. A skilled garden professional does the that and more, these areas of benifits are the areas, I think you could all concentrate on with success.
Seriousgardener
Many of the pages on Landscape Juice act as advisory docs. for potential clients but they are not listed in downloadable form.
I'll be in touch.
For example the geology, local climate, the fact that certain garden centres will stock unsuitable plants for that region, the time and different techniques needed for different plants - but never actually mentioning the technique itself.
Much more a sort of list of considerations that the practitioner needs to think about when trying to work out the way forward for a garden.
i will try and get an example done of what I am thinking off up asap.
...and that's what LJN does too and it comes up at the top of Google for an enormous amount of queries...that's why we should all be adding strong posts that have a typical question in the title and solutions in the text.
Ace Garden Services - John said:
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