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  Neil Petrie BSc Landscape Mgt June 27, 2014 at 3:57pm

  I don't see the positive connection between the different elements of the logo and outdoor design. The sunshine is obviously outside, as are leaves and beasties and the sea; but do these describe what you do or will these encourage someone to contact you?
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  phil@gardenchief.co.uk June 27, 2014 at 4:50pm

  Doesn't look very gardeny, im assuming you are a domestic garden designer?
  
  Have you got a website?
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  Paul McNulty June 27, 2014 at 5:06pm

  I like it, a bit more modern and funky than most I see!

  Interesting Neil thought of sea: I guess you men it to represent water in the garden? Would a circular ripple effect solve that?

  My only thought is the beetle (ladybird?). Bugs in the garden don't conjure up good thoughts, and I wonder if people would think first of stings and bites, not of a healthy natural balance of insects. A butterfly, maybe?
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  Colin Hunt June 27, 2014 at 5:06pm

  Not sure who you are aiming it at Justin - bit too 'trendy'?
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  GORDON June 27, 2014 at 5:41pm

  It's the sort of design that I would think was great as a designer but to be honest I think its a little subliminal and could pass by a serious observer in that the message was just not recognised,
  Sorry.
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  Red Robin Gardening June 27, 2014 at 8:55pm

  I like it, very modern and fitting with today's contemporary gardening business.
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  joe sheppard June 27, 2014 at 9:21pm

  I like it, nice and modern, colourful and standsout but it does depend on your target audience..

  - I would guess from the design that you target audience would be around families, adventure playgrounds and generally interactive play spaces..

  What sort of work do you do and who is your target audience?
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  Neil Petrie BSc Landscape Mgt June 27, 2014 at 9:59pm

  I didn't mean the sea was in the garden, just that it was outdoors - that's as strong a connection as I could get to it being an 'outdoor design' logo. An example of logos that I once used for 'landscape gardening' we're a wheelbarrow, a leaf, a spade, and something like a digger (I can't remember exactly as I changed direction slightly so don't use it anymore. Do you get the idea though - all of the logos should build a picture of what you do and can offer potential clients. The point of simplified logos is to convey a simple yet strong message across.
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  Paul McNulty June 27, 2014 at 10:12pm

  Neil, It's always important to take the first impressions when you trial a design. I used to work in advertising, and it's incredibly important to listen to those first comments when you put a new idea out there.

  You used the word "sea". That would suggest clients will see the image as representing "sea" (I did as well), and thus irrelevant to their garden. That's a negative, so might need to be changed for an image that implies water in the garden.

  Gentle, calming, that's why I thought of a pebble landing in still water, rippling out in circles.

  The designer should be throwing these criticisms/comments in to the new logo, not me of course..
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  Neil Petrie BSc Landscape Mgt June 27, 2014 at 11:22pm

  I agree!
  
  
  
  Paul McNulty said:

  Neil, It's always important to take the first impressions when you trial a design. I used to work in advertising, and it's incredibly important to listen to those first comments when you put a new idea out there.

  You used the word "sea". That would suggest clients will see the image as representing "sea" (I did as well), and thus irrelevant to their garden. That's a negative, so might need to be changed for an image that implies water in the garden.

  Gentle, calming, that's why I thought of a pebble landing in still water, rippling out in circles.

  The designer should be throwing these criticisms/comments in to the new logo, not me of course..