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  chris nangle February 18, 2010 at 2:05pm

  i have had a short run in that mag few years ago its a lovely looking publication but i did not get one phone call for a 4 month run and tbh i have found the same to be true of all the garden comics,i only supply copy for free now and never pay for an add
  hope that help kind regards chris
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  Helen Nock February 18, 2010 at 5:48pm

  Thanks very much Chris, it helped a lot and pretty much along my expectations!! I
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  Nick Steele February 18, 2010 at 6:14pm

  We had the same call from Gardens Illustrated yesterday, but declined their offer - we find we have to target advertising VERY locally to get any meaningful response.
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  Helen Nock February 19, 2010 at 10:37am

  Thank you both. I'm sure Iv'e made the right decision not to bother now.
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  Fenlandphil March 6, 2010 at 10:23am

  I hadn't seen this post and started a similar topic on the garden network. What feed back I have had so far from there and from phoning people who have used it is give it a miss it don't work.
  So unless it is a freebie or payment by results I think it's a thumbs down from me too.
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  laara copley-smith March 6, 2010 at 9:17pm

  Hi ,
  I advertised in number of magazines and all seemed to be an expensive exercise.
  
  I have experimented with advetising over the years ....experiment is the word , advertised in gardens illustrated for a run of time and I d say it was a waste of money . I feel people advertise here just to keep their profile/name out there , not really expecting enquiries.
  
  The sales reps always say you need to advertise for a lenght of time to create consistancy , not so sure this is this case .
  i think some of it is shear luck , right time -right place , when someone picks up a magazine ,
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  Helen Nock March 6, 2010 at 9:54pm

  Advertising and marketing is such a gamble. I hate it best of times and made loads of mistakes too. I've recently heard that some magazines are more desperate than others right now so spreading the nets wide. When I started my freelance enterprise three half years ago, I was advised that it takes a small creative industry about two years or so, on average to start getting wider notice. I'm still very green and promoted myself slowly within my means. Banging away at my website, networking, live shows, word of mouth and business cards are feeding each other well and definately starting to pay off now in terms of contacts and other opportunities. I agree with the luck thing Lara and I also felt that such a small presence in a big advertisement pool would be a bit like trying to win the lottery
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  Helen Nock March 7, 2010 at 12:23am

  I've considered local rags. Might make an effort this year but the internet certainluy seems to be the main driver for interest and recent commisions. Got a few pieces spread around the uk now so that helping the feed.
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  Fenlandphil March 7, 2010 at 10:22pm

  When we first started twenty odd years ago we used local press advertising, it didn't work for us and was expensive at that time we were getting more enquiries from a free listing in Yellow Pages.
  Yellow pages worked fairly well for us for a number of years until the internet took off, then it died a death in terms of enquiries.
  I don't know what the next thing will be in terms of advertising but guess it will be as unexpected as the internet was, at the moment the print media is not delivering the goods.
  
  
  
  Helen Nock said:

  I've considered local rags. Might make an effort this year but the internet certainluy seems to be the main driver for interest and recent commisions. Got a few pieces spread around the uk now so that helping the feed.
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  William McCombe March 7, 2010 at 10:46pm

  I agree that national glossy magazines are not worth spending the money on unless you are lucky. I agree that local adverising is best. In my experience print media can work if combined with a website address, as this gives you linked advertising. If you have a good website with quality pictures advertising a good product or service then you should have as good a chance as any of getting work. It works for me via yellow pages and yell.com